A bigger audience is always better when it comes to social media, right? Turns out, that isn't always the case! By narrowing the number of people who can see your posts, you may actually be able to increase your engagement. Facebook's targeting... (Read More)

Raising your SEO results through a blogging campaign is an oft-used method to improve the visibility of your business profile on the Internet, but there's a downside. It takes a lot of time and an ongoing commitment to churn out timely, compelling... (Read More)

It’s a mighty big world out there in SEO land. Indexed web pages now tally over two billion. Just to put that into perspective, try imagining yourself smack in the middle of China, hands in pockets, dressed like Waldo. Remember how hard it was to... (Read More)

Slather on the lipstick! Today is Kiss Your Mate Day! As much as we may be tempted to talk about business online, social media should also be about having fun. There are oodles of quirky holidays out there. Have you ever heard of National... (Read More)

Bing and Google are the twin gorillas in search engines, but did you know there are large search engines that come with a price-tag? We're not talking Robinson Crusoe plunking away on a coconut husk keyboard with a straw mouse pad - No, we're... (Read More)

When was the last time your smartphone left your side? If you are like many users, you may not remember. A recent survey shows that 25 percent of smartphone users ages 18-44 can't remember the last time their phone was out of arms reach. And a... (Read More)

March Madness. The Big Dance. The catch phrases alone are enough to make basketball fans giddy with excitement. But recently the NCAA basketball tournament has made the hearts of a different population flutter — top brand marketers. The... (Read More)

Social media users have a reputation of being a bit on the impatient side. If you're one yourself, that probably doesn't come as a big surprise. Some pundits are already observing that when it comes to customer service, social media is becoming the... (Read More)

With so much of the Internet's content now focused on imagery, what are some SEO strategies for ensuring your website will be noticed by your target audience? First off, remember that behind every image is a snipped of HTML code. You may not see... (Read More)